The 472 Hours

A studio breakdown

A reverse-engineered breakdown of what's actually inside a Great Breads studio engagement. Every task. Every hour. Every deliverable across 90 days.

Most founders who hire a brand studio do not know what they are paying for. They see the finished work — the logo, the website, the brand book — and assume the price reflects the artifact.

It does not. The price reflects the labor that went into producing the artifact, and the labor required to do this work properly is dramatically more than most founders imagine.

This document exists to make that labor visible.

After reading, the studio is open at greatbreadsny.com/pages/the-studio.

Welcome in.